Merilee A. Kern, MBA
President & Chief Strategist
Merilee
Kern, MBA, CEO of Kern Communications, has been marketing
and publicizing multi-industry B2B and B2C programs, products
and services since 1994. Throughout her career, Merilee
has strategized, developed, executed and managed innovative
MarComm and public relations initiatives that have driven
visibility, growth and profitability for the many companies
she has served.
Through Kern Communications, a boutique public relations and
marketing communications agency, Merilee avails the company's
industry-diverse clientele with a combination of entrepreneurial
creativity and her breadth of marketing and PR experience
both on and offline. She concurrently serves as Chief
PR Strategist for Ascendant Group Branding-an industry-leading
CEO branding agency that represents top-tier industry thought
leaders, including C-suite executives, entrepreneurs, authors
and speakers and other subject matter experts. For both agencies,
among other deliverables Merilee is responsible for strategizing
timely and compelling campaign concepts, writing all related
communication vehicles, and securing top-tier regional and
national press placements
across all mediums: online, print, and broadcast TV and radio.
Complementing her agency endeavors, Merilee is an influential
media voice and lauded communications strategist, prolific
writer and TV/radio personality. As the Executive Editor and
Producer of "The Luxe
List International News Syndicate," she's a revered branding
and trends voice of authority who spotlights noteworthy marketplace
change makers, movers and shakers. Through this cross-media
platform, Merilee's insights reach millions each month through
multiple syndication channels: print and online as well as
national and regional broadcast TV. To date over 400 online
and print media outlets like Forbes.com,
Newsweek.com, RollingStone.com, FastCompany.com,
Impact
Wealth and more have pushlished Merilee's editorial content
and she is a recurring guest with scores
of international, national and regional TV and radio programs.
Merilee is also the creator, executive producer and host of
multiple TV shows, including Savvy
Ventures. This business-focused show airs weekend daytime
nationally on both FOX Business TV and Bloomberg TV, reaching
a combined 152 million TV households/cable subscribers. She
also produces and hosts Savvy
Living—a lifestyle and travel TV show that airs weekend
daytime on major networks (CBS, FOX, CW) in key DMAs: New
York, Los Angeles, San Francisco, Atlanta, Miami, San Diego
and Tampa.
Merilee is a book author whose fictional children's title,
"Making
Healthy Choices - A Story to Inspire Fit, Weight-Wise Kids,"
earned a coveted iParenting Media " Excellent Product"
award in both 2006 and 2007 as well as acclaim from Oprah's
personal trainer Bob Greene and media personality Sally
Jessy Raphael. In addition, Merilee is a highly regarded expert
source within the media, contributing expert perspective and
commentary such as that for a case
study published on StartupJounal.com, the Wall Street
Journal's Center for Entrepreneurs. Her various articles
have been featured by distinguished media outlets world-wide.
Prior to founding Kern Communications and The Luxe List, Merilee
served a multi-year tenure as Director of Public Relations
and Marketing Communications for e-Health leader eDiets.com
(NASDAQ:DIET). Prior to this, she held positions as
Marketing Programs Manager, Intranet Video Systems for Concurrent
Computer Corporation (NASDAQ:CCUR), Manager, Marketing Communications
for Ligos Technology (formerly Integrated Data Systems), Interactive
Media Manager at Boca Raton-based WebConnect - a division
of leading high-tech direct marketing firm Worldata, and in
1995 launched and operated her own Internet-based business
that was sold in 1998.
In
January 2007 Merilee was named a Finalist in the 3rd annual Stevie Awards for
Women in Business, an international competition recognizing the accomplishments
of outstanding women executives, business owners, and the companies they run,
which are produced by the creators of the prestigious American Business Awards
and hailed by the New York Post as “the business world’s own Oscars.”
Merilee holds a Master of Business Administration
degree with a marketing specialty and a Bachelor of Science
degree, both earned from Nova Southeastern University in Fort
Lauderdale, Florida. She also received "Marketing
on the Internet" certification from the University of
Massachusetts Dartmouth.
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